Dubai, UAE, 12 May 2004
Grammy-award winning reggae artist, Sean Paul, arrived last night, ready to kick off Dubai’s most exciting concert yet tomorrow at the Aiport Expo Centre. Title sponsor Siemens mobile in association with Polo Jeans Co. Ralph Lauren and TechnoWorld-Dell, along with organisers and promoters Vibe Middle East and Oxygen Productions today presented Sean Paul to his fans in a press conference and album-signing session held at Virgin Megastore in Deira City Centre.
Asim Sukhera, Vice-President Siemens Mobile Phones Middle East and Africa, said: “Dubai has always been the region’s hub when it comes to the best entertainment and the biggest events, and Siemens mobile has always supported this industry. As title sponsor of the Sean Paul concert, we anticipate a successful show and will continue to support renowned artists in this region.”
“We’re thrilled to be able to host such a great artist for the first time in the Middle East,” said Yassin Matbouly, regional director, Vibe Middle East. “Sean Paul’s music is very popular here, and we’re looking forward to a concert that Dubai will be talking about for a very long time.”
There was an unbelievable turnout at Virgin Megastore, as fans lined up to get a glimpse of Sean Paul, and get their personal signed copy of the award-winning Dutty Rock album. “The success of this event depended a great deal on Sean Paul’s fan base here,” said Christoper Joubanian, managing director, Oxygen Productions. “This is only a fraction of the turn-out we’re expecting a the concert tomorrow night, and the fans have come from all around the region, not just from Dubai.”
The Sean Paul concert in Dubai is presented by Siemens Mobile in association with TechnoWorld-Dell and Polo Jeans Co. Ralph Lauren and supported by Arabian Radio Network, Al Bustan Rotana Hotel, Virgin Megastores, TechnoPro, Century Cinemas, Alitalia, Khaleej Times, Diamondlease, Ahlan, Masalla, TimeOut Ticketline 800 4 669, Music Master, The Buzz, Campus Journal, Gauloises, Pepsi and Dubai Exotic Limo. Tickets are avialable at Polo Jeans stores, all Virgin Megastores, Timeout Ticketline 800 4 669, ww.itptickets.com, Century Cinemas and Planet Hollywood.
About Sean Paul
Following his radio and music television success in America, Sean’s popularity with hip-hop and R&B fans has grown from strength to strength over the past two years, helped along by early collaborations with Busta Rhymes, Jay-Z, DMX and Mya among others. During 2003 Sean Paul has moved even further into the mainstream and crossed over to whole new audiences with musical collaborations with Blu Cantrell on her Bittersweet album and the Grammy winning Beyoncé on her Dangerously in Love album. Sean Paul was born in Henriques in Kingston, Jamaica on January 8, 1975 and exploded into the Jamaican reggae scene in 1996 with his reggae smash hit, ‘Baby Girl’, which helped to quickly establish a solid following among the island’s dancehall reggae fans. His unique brand of hip-hop-flavoured dancehall reggae can now be heard on radio stations all over the world.
About Oxygen Productions
Oxygen Productions develops, produces and manages live events designed to reach targeted demographics in markets throughout the UAE. Through creative conception and flawless execution, Oxygen Productions can create events that engage the audience, thereby increasing exposure and making a lasting impression. Its helps clients reach targeted consumers by developing entertainment marketing programs designed to launch new products and reinforce brand awareness. To help its clients review and evaluate proposed programs, Oxygen Productions develops detailed program summaries which include a project time line and budgets required. Oxygen Productions will oversee the entire program from start to finish. Oxygen Productions helps clients find the right entertainment mix for their events.
About Siemens mobile
The Siemens Information and Communication Mobile Group (Siemens mobile) offers a complete range of mobile solutions including mobile devices, infrastructure and applications. Devices include mobile phones, wireless modules, mobile organizers and cordless phones as well as products for wireless home networks. The infrastructure portfolio includes GSM, GPRS and 3G mobile network technologies from base stations and switching systems to intelligent networks, e.g. for prepaid services. Mobile Applications cover end-to-end solutions for Messaging, Location Based Services or Mobile Payment. For fiscal 2003 (September 30, preliminary figures), Siemens mobile recorded sales of EUR 10 billion and employed approximately 26,900 people worldwide. You can access press releases, photographs and further information on the Internet at: http://www.siemens-mobile.com/press
